Read the following caselet and answer questions that follow:
Sanchit group of Hospitals seeks to improve the success rate and patient satisfaction rate by 100% in the next year. However, the management can't afford to send doctors for professional development outside the country nor afford purchasing more equipment. As an in-house measure, the managing board thought of having doctors with high patient satisfaction to mentor those with less. Most of the doctors found it an interference by the management, judgmental and an expression of distrust. There were, however, some isolated few who found it a novel way of learning from each other. The doctors felt the management should instead increase consultancy fees and spend more on recruiting more paramedics who could spend time with patients, rather than blame doctors and decided to call it quits. For the management, this would mean loss of patients.
Consider the following actions:
1. Conduct a survey of all stakeholders and ascertain their needs and suggestions.
2. Build consensus among doctors and paramedics on a possible way forward.
3. Prepare an action plan that details the road map along with financial implications.
4. Design differential service packages based on the affordability of the patients.
5. Run a brainstorming session among the leading doctors of the area.
Which of the following sequence of actions is most appropriate for the hospital administration in achieving their goal?
The stakeholders - the management and the doctors - are at loggerheads. The best option would be to start with a needs analysis. Step 1 would be the most appropriate option for the first step. After that, building a consensus among doctors and paramedics on a possible way forward and preparing an action plan along with financial implications would be suitable steps. Thus 1, 2, 3 is the right sequence. Steps 4 and 5 do not address the problem at hand.
Hence, the correct answer is option E.
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